The 5 Pillar Marketing Guide

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The Importance of PREselling

The PREselling Cycle

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Your Best Overall Strategy

Powerful Practical PREselling

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Create Your "About SBI!" Page


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Offline Techniques

The Power of Search It!

How do you unlock the full potential of the Web?

It's easy!  Just use Search It!.

Search It! converts you into a business power-surfer, ready to help you grow your business.

From brainstorming, competitive research, domain naming, adding new ideas to an existing business, researching keywords and sites to the nth degree, the possibilities are endless!

And that is just for your personal use!

So imagine the power of this tool when you recommend it to those you reach. After all... what's true for you is equally true for your visitors, readers, friends, and colleagues. They will absolutely love Search It!... and thank you!

Oh, and of course...

They'll be "wearing" your cookie. smiley-happy

Key Benefits of Search It!

1) It's a very thorough research tool that can be used over and over again for all kinds of searches.  The more people use it, the more exposures they'll get to SBI!.

2) Search It! uses various angles of approach that present SBI!, in context with the kind of search that is being done.

3) The online help is a powerful PREseller for SBI!.

Using Search It!

To better understand the power behind Search It!, first take it for a test drive to familiarize yourself with how it works. The more you know, the better you can PREsell it!

1) Go to http://searchit.sitesell.com/ 

Remember, this is the general URL. You will actually send your readers and visitors, friends and colleagues, to your unique RR URL...

http://searchit.sitesell.com/YOUR_RR_WORD.html

2) Now review the help file...

http://www.sitesell.com/searchit/help-search-it.html 

It explains briefly how Search It! works, and of course, PREsells SBI!.  smiley-happy

3) Notice the link to "Search It! help for SBIers" (top and bottom of the help page)? Any non-SBIer with an ounce of curiosity and motivation will check that out...

http://build.sitesell.com/help/central/sbi-search-it.html 

Even though this page is for SBIers, you can bet that many people will read it and take note of the various features of SBI!.  Of course, this is exactly what you want to happen!

4) Now do a sample search. Start at STEP 1 of the tool by choose the "Popularity" Category.

Each Category has its own set of Search Types, which are in the STEP 2 drop-down menu. So now let's do STEP 2. Choose "Page Strength" as your Search Type. Now that you've done the 2 STEPS...

Click on the "Click here for information..." link for some brief info about this Search Type and instructions on how to complete STEPS 3 and 4 (STEP 4 is not usually necessary).

Enter the address of the site you want to check.  This could be your site or someone else's, perhaps even a competitor's.

Once you have read the tutorial page, click on the link at the bottom of the page...

"Please click here to see your search results."

Voila!

Here are the Page Strength results for the site you entered.

Now, compare the site you just checked with one of the one of the sites from the SBI! Results page. In fact, compare it with several different sites on this page - in all different categories.

I guarantee, no other small business Web hosting solution has been able to produce results like this. Nor proof like this.

Are you starting to see how well this nifty tool PREsells SBI!?  Ask your audience to go through the same routine you just did.  Soon they'll see that SBI! breeds success like no other host on the planet.

Keep Experimenting & Think of Your Audience

Try it for other Search Categories, other Search Types. Navigate around and explore the various options.

Think of the types of searches your audience would use and can benefit from. You may discover numerous combinations that are of great use to them.  When you do, announce it on your Web site, blog, or e-zine.

You'll be amazed at the power and versatility of this invaluable little tool. And so will the folks to whom you promote Search It!.

Also, be sure to check back often because we are constantly adding new searches to make it even more useful.

Search It! is the perfect tool for the Web. It's like having our own personal research assistant right at your fingertips.  And it will PREsell SBI! like crazy.

What's left for you to do?

Send your audience to...

Figure out the best way to spread the word to those who you reach so well. We're well into September -- folks are gearing up for business again. Take advantage of the mood and ramp up a major program to promote Search It!, using your unique RR URL...

http://searchit.sitesell.com/YOUR_RR_WORD.html

Forgot your RR word?  No problem, your complete Search It! RR URL is right here in the SiteSell Promotion Center.

Remember...only good things can happen when folks... Search It!.

Click Ka-Ching!